Amalie Briden is a UK based innovation strategist and cultural changemaker, working at the intersection of music, technology and equity. As Innovation Manager at BPI (British Phonographic Industry), Amalie led the creation of the UK’s first music-tech business support programme, established and hosts the BPI Innovation Podcast, and works cross sector to scout the best emerging technologies to add value to recorded music. She brings deep expertise in creative ecosystems, future facing strategy and artist development – with a sharp eye on what is coming next.